Designers' Holiday Bazaar 2026 Expands Across More Cities, Bringing Filipino Creativity to More Communities
Sofia Zobel Elizalde, Designers' Holiday Bazaar Curator and Co-founder and Paloma Urquijo Zobel de Ayala, Creative Director of Ayala Land Hospitality and Founder of PIOPIO.
For over a decade, the Designers' Holiday Bazaar (DHB) has become more than just a destination for holiday shopping—it has evolved into one of the country's most anticipated celebrations of Filipino design. This 2026, the beloved marketplace enters an exciting new chapter as it expands beyond Metro Manila, bringing its signature curation of fashion, craftsmanship, and artisanal creativity to more communities across the Philippines.
Sofia Zobel Elizalde, Designers' Holiday Bazaar Curator and Co-founder; Paul Vincent Mercado, Ayala Foundation Inc Senior Director for Marketing and External Relations and Co-founder and Paloma Urquijo Zobel de Ayala, Creative Director of Ayala Land Hospitality and Founder of PIOPIO.
Paul Albano, GCash B2B General Manager; Pia Sy, For Keeps Clean Beauty Skincare Owner; Neil Trinidad, GCash Chief Marketing Officer; Sofia Zobel Elizalde, Designers' Holiday Bazaar Curator and Co-founder; Mae Dichupa, Ayala Malls Head of Marketing and Consumer Experience and Paloma Urquijo Zobel de Ayala, Creative Director of Ayala Land Hospitality and Founder of PIOPIO.
Mae Dichupa, Ayala Malls Head of Marketing and Consumer Experience; Roche Vandenberghe, Globe Telecom Chief Marketing Officer; Neil Trinidad, GCash Chief Marketing Officer; Pia Sy of For Keeps Clean Beauty Skincare; Paloma Urquijo Zobel de Ayala, Creative Director of Ayala Land Hospitality and Founder of PIOPIO; Sofia Zobel Elizalde, Designers' Holiday Bazaar Curator and Co-founder; Chef Rhea Sycip of Flour Pot; Monchet Olives of Casa Mercedes; Lulu Tan-Gan of Tan-Gan; Paul Albano, GCash B2B General Manager and Chelo Flores, Globe Head of Marketing Strategic Partnerships.
Founded by Bea Zobel and Beatriz Zobel Jr., DHB has spent the last 13 years championing local designers, makers, and entrepreneurs whose work reflects the richness of Filipino culture while embracing contemporary design. This year's edition carries the theme "Sinag"—a ray of light that symbolizes the brilliance of Filipino creativity, illuminating both heritage craftsmanship and a new generation of design talent.
As the local design industry continues to gain international recognition, DHB remains one of the few platforms where emerging creatives, heritage artisans, and established brands come together under one thoughtfully curated roof. Visitors can expect an inspiring mix of fashion labels, handcrafted accessories, artisanal home pieces, gourmet finds, wellness products, and lifestyle brands that celebrate intentional craftsmanship over mass production.
"DHB has always been rooted in the belief that Filipino creativity deserves to be seen, celebrated, and supported," shares Bea Zobel Jr., curator and co-founder. "As we grow into more communities this year, we hope to create even more opportunities for local artisans and entrepreneurs to thrive. Every purchase made at DHB helps sustain small businesses and support the next generation of creative talent."
Where Design Comes to Life
This year's multi-city edition reflects the diversity of Filipino creativity, with each destination highlighting its own cultural identity while staying true to DHB's refined aesthetic.
Ayala Malls Abreeza, Davao City
September 3–6, 2026
Making its highly anticipated debut in Davao, DHB shines a spotlight on Southern Philippine artistry. Expect beautifully woven textiles, contemporary interpretations of Mindanaoan silhouettes, handcrafted jewelry, tropical-inspired home décor, and locally made pieces that blend indigenous traditions with modern design sensibilities. The Davao edition offers visitors an opportunity to discover craftsmanship deeply rooted in place while appealing to today's discerning lifestyle consumer.
TriNoma, Quezon City
October 14–18, 2026
The Quezon City leg captures the energy of one of Metro Manila's most dynamic creative communities. Here, established local brands meet rising designers, offering everything from elevated everyday wear and modern streetwear to sustainable fashion, artisanal food concepts, and thoughtfully designed lifestyle products. The result is a marketplace that feels fresh, youthful, and unmistakably Filipino.
Glorietta & Ayala Museum
November 27–December 6, 2026
The flagship holiday edition returns bigger than ever through a landmark collaboration with the Ayala Foundation as it celebrates its 65th anniversary. Set against one of Makati's most iconic cultural destinations, this edition positions Filipino craftsmanship on a global stage—bringing together the country's finest designers, artisans, and heritage brands in an immersive celebration of creativity, culture, and community.
Shopping That Creates Lasting Impact
Beyond beautiful finds, DHB has always stood for something deeper. Every purchase supports not only local entrepreneurs but also educational and cultural initiatives that continue to transform lives.
In partnership with the Ayala Foundation, the Designers' Holiday Bazaar Scholarship Program has enabled students to pursue their education from junior high school through college. Since 2024, eight scholars have graduated from college, while 18 continue their educational journey. This year, another CENTEX graduate will be welcomed into the program through the continued support of the DHB community.
The bazaar likewise supports the STEPS Scholarship Foundation, whose young classical dancers have gone on to perform with internationally acclaimed companies including Ballet Manila, Alice Reyes Dance Philippines, Alberta Ballet, and the American Ballet Theater. To date, the initiative has helped more than 58 scholars from Bauan, Batangas and Manila pursue professional dance training.
"One of the most rewarding things about DHB is seeing how many lives are touched through this platform," says Sofia Zobel Elizalde, curator and co-founder. "When people choose to shop local, they are not only supporting talented artisans and entrepreneurs—they are contributing to a larger community of makers, families, and beneficiaries."
Beyond Retail: An Immersive Holiday Experience
As always, DHB goes beyond the traditional shopping experience. Carefully curated holiday playlists, live choral performances, intimate musical sets, and classical ballet presentations transform the marketplace into a festive cultural destination where creativity extends beyond the products on display.
Guests are invited to slow down, discover emerging brands, meet the makers behind their creations, and experience the stories woven into every handcrafted piece.
Supporting this year's seamless experience are Globe as the official connectivity partner, GCash as the official digital payment platform via QRPH, and BPI as the official credit card payment partner, ensuring convenient and secure transactions throughout the event.
A Celebration of Filipino Design
At a time when consumers are becoming more intentional about what—and who—they support, the Designers' Holiday Bazaar continues to prove that shopping locally is both a style choice and a meaningful investment in the country's creative future.
More than a holiday market, DHB is a platform where fashion, craftsmanship, heritage, and purpose converge. It is a celebration of Filipino excellence—one that continues to inspire pride, empower local creatives, and showcase the remarkable talent shaping the future of Philippine design.
Whether you're searching for the perfect holiday gift, discovering your next favorite local brand, or simply looking to experience the best of Filipino creativity, the Designers' Holiday Bazaar 2026 promises a thoughtfully curated celebration unlike any other.
For updates and announcements, stay tuned on Facebook at facebook.com/designersholidaybazaar and Instagram at @designersholidaybazaar. For inquiries, please contact thedesginersholidaybazaar@gmail.com