PARIS-BORN KIDS AROUND BRINGS LUXURY CHILDRENSWEAR TO MANILA
Born in Paris, Kids around opens its first location in Manila at Greenbelt 5, bringing its signature multi-brand concept dedicated to premium and luxury childrenswear. More than a retail destination, it introduces a global language of children’s fashion – rooted in Paris, shaped by international style codes, and centred on individuality from the very beginning. The newly opened store brings together Chloé, Givenchy, KENZO, and BOSS, alongside Kids around’s own label, under one roof.
Already present in 29 countries with over 85 boutiques worldwide, Kids around is the first global premium and luxury multi-brand network entirely dedicated to children. Its debut in the Philippines marks a new chapter, offering Filipino families a distinctly Parisian vision: curated, expressive, and quietly confident – where style is not imposed, but discovered.
“We are delighted to introduce Kids around to the Philippines and offer families a new destination where some of the world’s most recognized fashion houses showcase chic styles for children.. More than bringing these brands under one roof, we wanted to create an experience that celebrates children’s individuality and gives kids the freedom to discover their own sense of style,” says Sabrina Miranda, Group General Manager of Adrenaline Group, operator of Kids around boutique in the Philippines.
A Parisian space designed around the family
The Kids around store concept draws inspiration from Haussmannian architecture, reinterpreting the character of a refined Parisian apartment through a contemporary, family-friendly lens. At Greenbelt 5, classic architectural details meet clean, modern lines to create a space that feels polished yet approachable, designed as much for discovery as it is for shopping.
The store’s light-toned paneled walls and warm herringbone-style flooring establish an elegant residential character, while accents of colour lend a playful energy suited to its young clientele. Dedicated sections for girls, boys, babies, accessories and shoes make the space easy to navigate, while open displays and thoughtfully arranged merchandise invite children and parents to explore the collections together. The result is a welcoming fashion universe created with the whole family in mind.
A curated selection of iconic mini-me brands
From refined tailoring and elevated everyday pieces to playful streetwear and romantic silhouettes, the selection gives children, and their parents, different ways to explore personal style.
Chloé Childrenswear Spring/Summer 2026 captures the spirit of an idyllic and carefree summer day through delicate pastels, sunset prints, and romantic florals. Airy dresses, relaxed denim, and feminine separates are enriched with embroidery, ruffles, and lace, while mini-me accessories and footwear bring the house’s effortless, free-spirited elegance to younger wardrobes.
Givenchy’s iconic Parisian style balances casual and couture codes through refined yet urban pieces designed for everyday wear and special moments alike.
KENZO Kids brings Artistic Director Nigo’s East-meets-West vision to Spring/Summer 2026 with a playful wardrobe balancing chic and cool. Denim and elevated pieces are joined by colourful stories inspired by Parisian and Japanese gardens, the house’s iconic peony and elephant motifs, and graphics inspired by children’s favourite sweet treats.
BOSS Kidswear presents “The World Is Yours” for Spring/Summer 2026, a cool and colourful collection inspired by travels through New York, Massachusetts, and Mexico City. The brand’s signature mini-me approach comes through in graphic tees, lightweight tailoring, sporty separates and summer-ready accessories, with the concept extending to infants for the first time this season.
Kids around also has its own label. The collection offers a creative wardrobe for children, inspired by vintage sportswear and the effortless elegance of the French Riviera. For Autumn/Winter 2027, expect a playful and versatile collection that blends comfort, colour and self-expression, all infused with an effortlessly chic spirit.
In the Philippines, Kids around is operated by Adrenaline Group and is located at 3/F Greenbelt 5, Makati City. Visit www.kidsaround.com or follow @kids_around_philippines for more information.
About Kids around
Kids around is a Paris-born premium and luxury multi-brand childrenswear destination offering a curated fashion experience for children, from babies through to their teenage years. With a global presence spanning 29 countries and more than 85 boutiques, Kids around brings together internationally recognized fashion houses within a family-friendly universe designed to celebrate individuality and personal style.
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