What does the future look like when science and innovation come together to challenge the status quo?
That was the conversation at Technovation Manila 2026, held on November 10 at the Manila Marriott Hotel, Newport World Resorts, where industry leaders, scientists, and international experts gathered to explore emerging technologies, tobacco harm reduction, and the possibilities of a smoke-free future.
Organized by PMFTC, the event highlighted Philip Morris International's (PMI) ongoing transformation toward smoke-free alternatives, bringing science, technology, and public policy into one conversation.
Among the key speakers were PMFTC President Evgeny Ivanov, PMI Vice President for Communications and Engagement Tommaso Di Giovanni, and PMI regional president Vassilis Gkatzelis, who addressed the company's vision and the role of innovation in shaping its future.
Adding a fresh perspective was renowned futurologist and author Magnus Lindkvist, whose session, Disruptive Innovation: Why the Future Belongs to the Curious, explored how curiosity, creativity, and the willingness to embrace change can help shape tomorrow's world.
The event also featured discussions with international medical experts, policy advocates, and industry representatives on the science behind tobacco harm reduction, evolving consumer technologies, and the importance of evidence-based approaches.
Beyond the conversations, Technovation Manila offered an exhibition experience showcasing PMI's smoke-free product innovations, connecting big ideas with emerging technologies.
The bigger takeaway? Innovation isn't simply about creating what's next. It's about questioning what's possible and understanding how science, technology, and informed choices can influence the future.
At Technovation Manila 2026, one thing was clear: the conversation about tomorrow is already happening today.